Small businesses are the backbone of our local economy and can make a local community feel pretty special. In today’s economy though, a wider reach is often necessary. Step up ‘Google my business’.
Have you googled your business lately and hoped there might be an easier way to process managing your business data, reviews and social interactions in one place? Your prayers have been answered! You can update google search, google maps and google+ by entering information only once and the system will automatically update all the services for you. News, events, photos and any other updates you want to share with your customers just became so much easier.
If you’ve previously used Google places you will have automatically been upgraded, but it is worth noting that this is a free service available to everyone. Well, what are the other benefits I hear you ask? Google my business will complement your existing website by helping give your business a public identity and presence on Google. As previously mentioned, the information that you provide will appear on Google Search, Maps and Google+.
The addition of the bulk upload tool helps those businesses that have ten or more locations with a more streamlined approach to being able to quickly update information. Wherever your location, be it at home or an office, your details can appear on Google with or without an address, and yes on google maps the pins are very exact!
Stay on top of your reviews
You can stay on top of your reviews, and it’s always good to know when people are talking about your business. Learning about your customers and how they’re interacting with your business can help with targeting future potential clients to strengthen your business. Lastly, you can update your information on the go and post pictures to show what’s happening in your business as it happens!
Being part of Google My Business makes you appear front and centre. It gets you in front of your customers to make you stand out whether you’re part of someone’s Google search or on maps.
Secondly, customers can see your local listing and learn exactly what you’re all about. They can find you easily and see your company’s hours and contact information so customers have the right information right at their fingertips, all in just one click. Show off your unique selling point with photos. Show off your businesses best bits and give a virtual tour so customers know what to expect before they’ve stepped through the front door. The beauty of being online? Happy customers will do the talking for you. Let your fans and happy clients rave online about you and share their experiences with the world.
Surely the benefits speak for themselves. Well, what are you waiting for, sign up now!