Or at least it can feel that way; it takes a while and can get a bit bumpy. However, the reasons people travel haven't changed. But in our new digital world, the way your customers' research, plan and buy their holidays has undergone a huge evolution. Running a travel business today can be as much about writing blogs as it is about making bookings. It's an exciting place to be - even Google's joining in.
Travel agency marketing is a journey we can help you on. Every travel agency is different but we can help you to work on your customer personas and value propositions. The next step is to map the customer journey you want to take them on and plan strategic marketing around them because, let's face it, that's who your travel agency marketing is all for. As an experienced agency, we have a whole host of tools we can use to make your travel agency marketing the best it can possibly be:
One of the most important parts of travel marketing for your business is being clear about exactly who you're talking to. Who are the customers you want to attract? Where are they? What are their reasons for travel? Why do they need you?
Once you're clear about the customers you're trying to reach, you can determine if you're speaking their language and sending them the right messages in your travel agency marketing.
So you can invite yourself along! To market your business successfully, there's something important you need to admit to yourself. As your potential customers set out on their quest for a holiday, almost none of them are looking for a travel agent.
Ready for some inspiration to check out to make the journey pass a little quicker for your travel agency marketing? Then this ebook is for you!
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The brand has been well received, we exhibited in Dubai after the launch and had amazing feedback and we now have business opportunities in the far East which is very exciting. The website is great and working well, I’m able to change things on the site whenever I want and it’s all fairly simple to understand. The project and results have been positive and there’s not much that could have been done better, thank you.
The work you’ve done on the GPFNK website is stunning. It’s a great site, we’re so pleased with the team’s support on the project. Well done to everyone.
I actively searched for a Brand Design and Digital Agency to take on the marketing project of my Search and Select Firm. Upon contact with Sixth Story, I was immediately met with the upmost of professionalism, and an extremely productive brand discovery meeting whereby my company vision was understood, clearly. Sixth Story implemented my marketing project perfectly, underpinned by well-communicated timelines and a comprehensive understanding of my target market. Going forward they’re my chosen and trusted partner in Marketing and Visual Communications. Thank you team!
Sian and her agency Sixth Story does awesome branding work. They won’t just make blind changes to your brand or website. They start by getting a feel for your brand, your target client, their journey - and work with you to keep that all cohesive. Sian understands being in a beautiful state and assigns value to her clients. I wouldn’t have anyone else work on my branding, how my company interacts with my clients and our communications.
The brand has been well received, we exhibited in Dubai after the launch and had amazing feedback and we now have business opportunities in the far East which is very exciting. The website is great and working well, I’m able to change things on the site whenever I want and it’s all fairly simple to understand. The project and results have been positive and there’s not much that could have been done better, thank you.
The work you’ve done on the GPFNK website is stunning. It’s a great site, we’re so pleased with the team’s support on the project. Well done to everyone.
I actively searched for a Brand Design and Digital Agency to take on the marketing project of my Search and Select Firm. Upon contact with Sixth Story, I was immediately met with the upmost of professionalism, and an extremely productive brand discovery meeting whereby my company vision was understood, clearly. Sixth Story implemented my marketing project perfectly, underpinned by well-communicated timelines and a comprehensive understanding of my target market. Going forward they’re my chosen and trusted partner in Marketing and Visual Communications. Thank you team!
Sian and her agency Sixth Story does awesome branding work. They won’t just make blind changes to your brand or website. They start by getting a feel for your brand, your target client, their journey - and work with you to keep that all cohesive. Sian understands being in a beautiful state and assigns value to her clients. I wouldn’t have anyone else work on my branding, how my company interacts with my clients and our communications.
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